Panagiotis Germanakos was born on 19 September 1974 in Athens, Hellas. He is currently a User Experience Research Expert at SAP SE (since 2013). He is also Co-founder and Deputy Head of the Semantic and Cognitive Research Adaptivity Technologies (SCRAT) Research Group of the Department of Computer Science, University of Cyprus (since 2003) and Research Scientist in the Laboratory of New Technologies of the Faculty of Communication & Media Studies, National & Kapodistrian University of Athens (since 2004). He was an ERCIM Post-doctoral Research Fellow at the Web Applications for the Future Internet Research Group in IIT-CNR (2011-2012) and an Assistant Professor at the Department of Management and MIS, University of Nicosia (2008-2013). He obtained his PhD in “Web Personalization, Communication Environments: Incorporating Cognitive and Emotional Human Factors” from the University of Athens in 2008 and his MSc in International Marketing Management from the Leeds University Business School in 1999. His B.Sc. was in Computer Science (1998) and also holds a HND Diploma of Technician Engineer in the field of Computer Studies (1996). His research interest is in Human-Computer Interaction, Adaptive Cognitive Systems, Web Personalization - bringing the ‘human-in-the-loop’, User Modeling - encompassing amongst others visual, cognitive and emotional processes, Computational Intelligence.

He has over than 100 publications including book, journal, and conference contributions and his work has obtained a number of awards. He has co-authored a monograph with title “Human-centred Web Adaptation and Personalization - From Theory to Practice” (released March 2016), and co-edited three other books namely, "Cognitive and Emotional Processes in Web-based Education: Integrating Human Factors and Personalization" (released May 2009), "Mass Customization for Personalized Communication Environments: Integrating Human Factors" (released September 2009) and "Intelligent User Interfaces: Adaptation and Personalization Systems and Technologies" (released September 2008) respectively.

Furthermore, he actively participates in numerous national and EU funded projects that mainly focus on the analysis, design and development of open interoperable wireless/ mobile and personalized technological infrastructures and systems and has an extensive expertise in the provision of consultancy for large-scaled IT solutions and implementations in the business sector.

	Please visit SCRAT (Semantic and Cognitive Research Adaptivity Technologies) Research Group, part of ARDiS Lab, that belongs to the Computer Science Department of the University of Cyprus. SCRAT Group was launched in the year 2007. The main reasearch areas are Web Personalization and Adaptation, Cognitive Systems, eLearning, eServices, Semantics, Meta Information, Intelligent Systems.
	Please visit Adaptive Web system, an innovative Adaptation and Personalization Web-based System that is based on a Comprehensive User Profiling, incorporating not only the “traditional” user characteristics (i.e. name, age, education, experience, profession, etc.), but other intrinsic values of the user such as user perceptual preferences (visual, cognitive and emotional processing parameters).